But since 2017, Massive has been hard at work making an open-world adventure in which you play as a Na’vi – one of the blue, cat-like people from the Avatar films. Based in Malmö, Sweden, it’s best known for creating The Division. It has been the duty of Massive Entertainment, one of Ubisoft’s European development studios, to take on that challenge. Achieving this required extensive research and constant communication with the team of James Cameron, Avatar’s creator and director.
Anything Ubisoft created had to fit perfectly within this existing, intricate world.
That means everything in it is a recognised part of the official Avatar story, approved by the studio who made the original movies.
But Ubisoft faced a challenge that Rocksteady and Insomniac never did: Frontiers of Pandora isn’t just a licensed game, it’s canon to the Avatar universe.